Innovation
Solving Sustainability Challenges to Accelerate Sustainable Growth
We help our business and public sector clients focus their sustainable innovation efforts on addressing real-world sustainability challenges, shaping market-relevant propositions, and building capabilities that unlock market opportunities in the green economy and accelerate sustainable growth
Our work supports engineering firms, digital infrastructure providers, technology businesses, public sector organisations, and multidisciplinary innovation teams in navigating the sustainability-driven shifts impacting every sector.
We bring a rare and invaluable skill to this process: our deep understanding of how to develop a successful bid for innovation funding. Having successfully secured funding from government innovation agencies in the past, we understand the intricacies of the process. We leverage our sales and marketing expertise to ensure your proposal effectively meets the specific demands of highly competitive funding calls, increasing your chances of securing the investment needed to accelerate your clean energy innovations. A capability rarely found in many consultancies.
Through strategic insight, practical engagement models, and focused enablement, Cambium empowers innovation that delivers measurable commercial and societal value. Our core support includes:
1. Market Research:
Identifying and prioritising the best markets and channels to market for your innovation
2. Innovation Alignment Workshops:
Prioritising, building consensus and commitment with internal teams and
key stakeholders to accelerate innovation development and market entry
3. Proposition Development:
Underpinned by market knowledge, we help the commercialisation of innovation by developing compelling propositions that resonate with your target audiences & partners.
4. Go-To-Market Planning:
Designing agile launch strategies, marketing roadmaps, and scalable partnership channels.
5. Sales and Marketing Enablement:
Providing targeted sales toolkits and engagement strategies to drive sustainable revenue growth.
Why Cambium for Innovation?
A key differentiator is our ability to facilitate consensus within and between organisations focused on sustainable innovation. We achieve this through bespoke workshops, leveraging our deep skills in workshop design, expert delivery, and trust-building. These designs are informed by our profound understanding of sustainability challenges, relevant UK policy, and our deep knowledge of cutting-edge ICT, including AI, Machine Learning, High-Performance Computing (HPC), simulation, and modelling. This allows us to effectively bridge the gap between technologists who understand the technical details and business leaders who grasp the market challenge – especially where that challenge is sustainability-related. We have a proven track record of bringing together diverse stakeholders – from individual SMEs and research institutions to large multinational enterprise R&D functions – to build innovation ecosystems that create solutions for specific sectors."
"Cambium brought real clarity and momentum to what could have been a complex and fragmented challenge. Their ability to connect clean power strategy, net zero innovation, and ecosystem design helped create a structured environment where meaningful collaboration could flourish. Engaging with 12 of our funded microbusinesses, they enabled valuable insight-sharing and identified synergies we wouldn’t have surfaced alone. The workshop and final report have provided a foundation for shaping how we support SME-led clean power innovation going forward."
Want to know more about our Services?
Partnerships
Powerful Collaborations for Sustainable Growth
Clean Energy
Lead the charge in the Clean Power Mission
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Find out if Cambium are a good fit for you